Bibliographie :

Cronin, Mary J.
Doing more Business on the Internet (How the Electronic Highway Is Transforming Americain Companies) {2nd edition} 1995
Revised edition of : Doing Business on the internet, c 1994
Van Nostrand Reinhold

Cronin, Mary J.
The internet Strategy Handbook : Lessons from the New Frontier of Business, 1996
Harvard Business School Press

Hammond, Ray
Digital Business : Surviving and thriving in an On-line World, 1996
Hodder & Stoughton

Janal, Daniel S.
Online Marketing Handbook : How to sell, Advertise, Publicize, and Promote Your Products and Services on the Internet and Commercial Online Services, 1995
Van Nostrand Reinhold

Sterne, Jim
World Wide Web Marketing : integrating the Internet into your marketing, 1995
John Wiley & Sons